Newsletter Subscribers Buy Out Aroma Clearance
Posted in Customer Service on January 28th, 2008 by Bob(Permalink)
Looking for clearance poppers? They’re sold out. I announced the latest round of the “Aroma Clearance Grab Bag” sale last Thursday in the GayHankies.com email newsletter. By Friday they were sold out. By customer request, I scrounged around to find some more to move into the clearance inventory. Once again, by Saturday they were gone.
What does this tell us?
Sign up for the newsletter. This is the best way to find out when there’s a sale. With sales like this, when quantities are very limited, the newsletter customers find out first before I post the information on the web site. In case you hadn’t noticed, this business is based on relationships and a high level of customer service. Some of you have been shopping with me since the site began 4-1/2 years ago. I appreciate your loyalty, and I reward it.
I’m planning on doing some clearance sales on a couple other types of inventory soon. Basically, I need to trim down and eliminate some product lines that don’t sell well or don’t make money and concentrate on the ones that do. Another way of looking at is you vote for what you want, by the way you spend your money. It’s time for me to count the votes and send the losers packing. When I do that, you’ll have a chance for some great savings, but you’ll need to watch for the sale, and then strike while the iron’s hot.