Storekeeper Stories
Gay Hankies Online Store Blog

Archive for March, 2008

What Free Shipping Means To You

Posted in Uncategorized on March 19th, 2008 by Bob
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Earlier this month I had an email from a customer who had seen a lower price at another web site for one of the “premium brand” poppers that I sell here on GayHankies.com. He was wondering if I would match the other web site’s price.

I checked the other site, and I discovered that yes indeed, their price was several dollars lower. But that wasn’t the complete story. When I put the poppers into the shopping cart on the other site and clicked through the checkout process, I discovered that they were going to charge an additional $6.40 for shipping. When I added that into their product price, their total cost came to less than a twenty cent savings compared to GayHankies.com.

On top of that, I’m also running the SPRING2008 10% Coupon savings, which brought my total price to the customer down by a few dollars more. So I wrote back to the customer and explained that I could not do price matching. I told him that if he followed along with my calculation, and also factored in my rapid order fulfillment (i.e., I ship your order ASAP) and excellent customer service, shopping with GayHankies.com would be very competitive with the other site. Unfortunately, I did not hear back from him.

But what does this mean to you? The bottom line is that with GayHankies.com, the price you see is the price you pay. There are no mandatory shipping or handling charges, since you can always take advantage of “FREE SUPER SAVER SHIPPING.” And if you choose to pay extra, or if your purchase totals more than $60, you can have faster shipping with Priority Mail. It’s optional. There’s no unpleasant surprise when you get to the page that totals up your bill.

And, when you compare us against your local leather-fetish store, adult bookstore, or adult gift store, you’ll likely be saving money. You don’t have to make a special trip to buy your supplies. You don’t have to pay for the gas. You probably don’t have to pay sales tax.

It’s a good deal, for you and for me. And that works for all of us.